Capturing the Heart of KidsCalm: A Business Branding Photography Session in Dunedin
Every business has a story, a purpose, and a personality—and as a branding photographer, my job is to bring that to life in images. Recently, I had the absolute joy of working with KidsCalm, a wonderful Dunedin-based business dedicated to teaching children mindfulness and emotional well-being.
Setting the Scene: A Space for Calm and Creativity - by Dunedin Photographer Angela Haig
From the moment I arrived, it was clear that KidsCalm is more than just a business—it’s a movement. Vicky Murphy, the heart and soul behind KidsCalm, has created a nurturing space where children can explore mindfulness, breathwork, and emotional resilience. The atmosphere was warm, filled with soft cushions, colourful sensory tools, and a sense of tranquility that immediately put me at ease.
As a photographer, I aim to capture the essence of a brand, not just its products or services. For KidsCalm, that meant focusing on the small but powerful moments—children practicing deep breathing, engaging in calming activities, and Vicky’s gentle, encouraging presence as she guided them.
The Magic of Authentic Moments
Branding photography as a Dunedin Photographer isn’t about stiff poses or forced smiles—it’s about authenticity. Throughout the session, I focused on capturing natural interactions: a child giggling during a mindful movement exercise, a quiet moment of reflection, and Vicky’s warm, reassuring smile as she connected with the kids. These are the moments that truly represent KidsCalm’s mission.
We also took some solo shots of Vicky in action—teaching, demonstrating techniques, and showcasing her passion for helping children manage their emotions. These images are so important because they allow potential clients to see the heart behind the business.
Why Branding Photography Matters
In today’s digital world, strong visuals are essential for any business. For KidsCalm, these images will help communicate their message across social media, their website, and marketing materials, giving parents a real sense of what their children will experience. It’s about building trust, connection, and a sense of warmth before a client even walks through the door.
The Final Result: A Visual Story
By the end of our session, we had a collection of images that beautifully tell the story of KidsCalm. The laughter, the learning, the peaceful moments—it’s all there, ready to invite more families into this special space.
Working with Vicky and KidsCalm was a true privilege, and I can’t wait to see how these images help spread their message of mindfulness and emotional resilience to even more children and families in Dunedin and beyond.
If your business needs branding photography that captures your unique story, I’d love to chat! Let’s create something that truly represents who you are and what you do.
Commentaires